Start with the outcomeWhat do you actually want the market to do?
More sales leaders knowing your name is a different problem from building category authority or creating commercial conversations. UKSA starts with the audience, objective and measurement, then uses the parts of the ecosystem that can genuinely help.
AwarenessAuthorityEngagementDemand
Useful beats loud.Agree the audience, commercial objective and definition of success first. Content, events, introductions, talent activity and promotion are then used because they support that objective, not simply because they are available.
Choose the commercial relationshipReach, Authority or Category
The existing package economics remain, but the choice is now based on what you are trying to achieve rather than a metal tier.
New for 2027 · The Lonely Sales Club® app
Advertising now follows the partnership level.
The app uses a swipe-led discovery experience, so every Marketing Partner can appear inside The Lonely Sales Club® mentoring app, but the amount of exposure increases with the partnership level.
Bronze
App presence
Rotating sponsored placement inside The Lonely Sales Club® mentoring app.
Silver
More frequent exposure
Higher rotation and more repeated sponsored visibility.
Gold
Premium app visibility
Priority rotation, premium placement and the strongest share of app advertising inventory.
Bronze · ReachBuild relevant awareness.
Put your brand in front of relevant sales and commercial audiences consistently, while giving people useful reasons to notice you.
Best for: organisations that want focused awareness and a credible first route into the ecosystem.
£3,995
12-month partnership
See everything included in this partnership
Relevant reach & credibility
- Featured in one UKSA newsletter each month. We send one newsletter every week.
- Four promotional posts each month to our LinkedIn Group
- Verified UKSA Partner Badge. A digital badge for your website, email signatures and social profiles.
- Partner directory listing. Your logo, business description and a direct link to your website for the duration of your partnership.
- Cross-ecosystem discovery. Inclusion in relevant partner and resource sections across UKSA, UKSA Events and Migrato®, where appropriate.
- Lonely Sales Club® app advertising. Rotating sponsored placement inside The Lonely Sales Club® mentoring app’s swipe-led experience from launch in 2027.
Expertise & authority
- Contribute one executive thought-leadership blog each month to UKSA
- Reuse your published content. Republish your UKSA articles on your own channels with attribution and a link to the original.
Engagement & commercial relationships
- Host one UKSA event and feature a senior leader in a Behind the Close® session
- Three warm, permission-based direct introductions each year. You tell us your target; we will do the rest.
- Promote your own events. List relevant partner-hosted events on the UKSA events calendar, subject to editorial approval.
Recruitment & talent access
Planning & delivery
- A 12-month activity plan agreed with you at onboarding
We’ll contact you within 24 hours to arrange your onboarding call and agree your priorities.
Silver · AuthorityTurn expertise into authority.
Use expert-led content, events and repeated participation to become a useful and recognisable voice around the problems your audience cares about.
Best for: organisations that need more than recognition and want to build trust, engagement and stronger commercial conversations.
£7,495
12-month partnership
See everything included in this partnership
Relevant reach & credibility
- Featured in two UKSA newsletters each month. We send one newsletter every week.
- Eight promotional posts each month to our LinkedIn Group
- Verified UKSA Partner Badge. A digital badge for your website, email signatures and social profiles.
- Partner directory listing. Your logo, business description and a direct link to your website for the duration of your partnership.
- Cross-ecosystem discovery. Inclusion in relevant partner and resource sections across UKSA, UKSA Events and Migrato®, where appropriate.
- Partner spotlight. A dedicated company introduction across the UKSA social and event channels.
- Enhanced Lonely Sales Club® app advertising. Higher-frequency rotation and repeated sponsored visibility inside The Lonely Sales Club® mentoring app’s swipe-led experience from launch in 2027.
Expertise & authority
- Contribute three executive thought-leadership blogs each month to UKSA
- Reuse your published content. Republish your UKSA articles on your own channels with attribution and a link to the original.
- Annual executive interview. One written interview with a senior leader, published through UKSA Insight and repurposed for social media.
Engagement & commercial relationships
- Host two UKSA events and feature a senior leader in a Behind the Close® session at each
- Six warm, permission-based direct introductions each year. You tell us your target; we will do the rest.
- Promote your own events. List relevant partner-hosted events on the UKSA events calendar, subject to editorial approval.
- Priority event promotion. Additional promotion of relevant partner webinars, events or educational sessions through existing ecosystem channels.
- Partner collaboration introductions. Opportunities for joint content, events and campaigns with complementary partners, by mutual agreement.
Recruitment & talent access
Planning & delivery
- A 12-month activity plan agreed with you at onboarding
We’ll contact you within 24 hours to arrange your onboarding call and agree your priorities.
Gold · CategoryOwn a strategically relevant conversation.
Build sustained category-level presence across the ecosystem around a subject, audience or commercial problem where your expertise is genuinely relevant.
Best for: organisations that want deeper category authority, multi-channel activation and a longer-term commercial relationship with the ecosystem.
£14,995
12-month category partnership
See everything included in this partnership
Category reach & visibility
- Dedicated partner page built within the UKSA domain. Click here to see an example.
- Priority positioning across UKSA®, The Lonely Sales Club® and Migrato®
- One pinned social post for one month, scheduled at a time chosen by UKSA
- Category Partner recognition. Prominent positioning on relevant pages across UKSA, UKSA Events and Migrato®, linking to your dedicated partner page.
- One month’s advertising across the three websites’ major home pages: UKSA®, Migrato® and The Lonely Sales Club®.
- Premium placement above the main navigation, immediately visible when visitors arrive.
- One coordinated campaign with brand-specific creative for each website.
- Direct links to your website or campaign landing page.
- Monthly impression, click and engagement reporting.
- Verified UKSA Partner Badge. A digital badge for your website, email signatures and social profiles.
- Partner directory listing. Your logo, business description and a direct link to your website for the duration of your partnership.
- Cross-ecosystem discovery. Inclusion in relevant partner and resource sections across UKSA, UKSA Events and Migrato®, where appropriate.
- Partner spotlight. A dedicated company introduction across the UKSA social and event channels.
- Premium Lonely Sales Club® app advertising. Priority sponsored rotation, premium placement and the strongest share of app advertising inventory from launch in 2027.
Expertise, research & executive authority
- Four dedicated emails to the UKSA audience each year
- Two UKSA LinkedIn Articles each year, sent directly to all followers through LinkedIn
- Featured in all four UKSA newsletters each month
- Featured newsletter content is also shared digitally across our social platforms after publication. Click here to view UKSA Insight.
- Reuse your published content. Republish your UKSA articles on your own channels with attribution and a link to the original.
- Annual executive interview. One written interview with a senior leader, published through UKSA Insight and repurposed for social media.
- Dedicated executive profile. Feature a senior leader in UKSA Insight with links to your business and its expertise.
- Industry thought leadership. An opportunity to contribute to one annual UKSA sector commentary or industry insight article.
- Campaign content repurposing. Additional posts drawn from your existing articles, interviews and event contributions across established ecosystem channels.
Engagement & commercial relationships
- Promote your own events. List relevant partner-hosted events on the UKSA events calendar, subject to editorial approval.
- Priority event promotion. Additional promotion of relevant partner webinars, events or educational sessions through existing ecosystem channels.
- Partner collaboration introductions. Opportunities for joint content, events and campaigns with complementary partners, by mutual agreement.
- Partner-led roundtable. Lead a discussion on a relevant commercial topic at an existing UKSA or UKSA event, subject to scheduling.
Category positioning & exclusivity
- Category positions are limited
- Where category exclusivity is agreed, your category is confirmed with you before the partnership begins and UKSA will not appoint a competing Category Partner in that category.
Recruitment & talent access
Commercial measurement & review
- A 12-month partnership plan built around your target audience, message and commercial priorities
- Quarterly strategic reviews
We’ll contact you within 24 hours to arrange your onboarding call and agree your priorities.
Need to do something bigger than marketing?
Strategic Partnership is separate. It is for organisations that want to work with UKSA on a defined issue affecting the profession, such as future talent, AI capability, sales leadership, career mobility or industry research. It is not simply the next marketing tier.
Marketing Partnership questionsKnow what you are buying and how it will be judged.
Marketing Partnership is about useful access, authority, engagement and measurable commercial activity, not guaranteed leads or a pile of unused inventory.
Do we need Business Membership first?
No. Marketing Partnership is a separate commercial relationship and Business Membership is not required. If you also want Professional Membership for your sales team, Business Membership can sit alongside it as a separate proposition.
How do you make sure the partnership reaches the right people?
At onboarding we agree the sectors, roles, organisations and commercial priorities you want to reach. The 12-month activity plan is then built around those priorities so your presence is focused rather than generic.
What is a direct introduction?
A direct introduction is a warm, permission-based introduction made by UKSA between your organisation and an agreed target where there is a credible commercial fit. It is an introduction, not a guaranteed meeting or sale.
What happens after I choose a partnership?
We contact you within 24 hours to arrange an onboarding call. We agree your audience, message, priorities and activity plan, then schedule the partnership across the 12-month term so you know what is planned and when.
How does Category exclusivity work?
Where exclusivity is agreed, the category is confirmed with you before the partnership begins. UKSA will not appoint a competing Category Partner in that agreed category during the active partnership.
How is the partnership reviewed?
The programme is reviewed against the objective agreed at the start. We look at the activity delivered, engagement, tracked enquiries or introductions where relevant, and the commercial signals that can reasonably be attributed. Category includes quarterly commercial reviews so the next activity can be adjusted around what is actually working.
Can you guarantee leads or sales?
No. We do not sell guaranteed revenue or guaranteed meetings. We build repeated visibility, authority, access and direct routes to engagement around the audience you want to reach. The commercial outcome still depends on your proposition, offer, follow-up and sales process.
Can I see what a partner presence looks like?
Yes. Category includes a dedicated partner page within the UKSA domain. You can see a live example here.
